The transmitter is located on MacGregor Avenue. The new station should cover the town site of Estes Park with a good signal, but it probably won't go too far into the park or down into the canyon at this low power. It also won't be very interesting to listen to, but at least the town's residents will have a local station that can broadcast announcements in the event of an emergency. As we know, there have have been several major floods and forest fires over the years, so this is a good thing overall.
It is nice to hear a radio signal on 1470 again in the Estes Valley. We congratulate the town on this innovative way of bringing 1470 AM back to life!
The call sign of the new station is WQUX980. That definitely doesn't roll off the tongue as nicely as KSIR! For those interested, here is a link to the FCC license data: Estes Park Traveler's Information Station.